This course will teach you: How Google Analytics can track details regarding your users and traffic sources; The definitions of key terms relating to Google Analytics; What a segment is and how you can use segments to better analyse data; All about a relatively new type of report available to Google Analytics users; How to use UTM parameters to ensure that you are achieving your website’s goals
academy+ provides individuals and SMEs with blue-chip quality learning and development opportunities. Our range of 700+ CPD-certified courses covers everything from industry-specific knowledge to mandatory training programmes, digital skills, professional development, and hobby and lifestyle courses. Training is delivered via our three core brands: New Skills academy+ helps individuals excel in their personal and professional lives; Staff Skills academy+ equips SMEs with mandatory training, personal development and wellbeing services; and Scott Bradbury offers bite-sized digital learning resources designed to improve individuals’ performance at work.