About the CPD course
This course uses a practical approach to show delegates how to succeed in the profession of strategic brand management; covering all the areas needed to sustainably develop a brand. You will develop the skills to create a strong brand and steer it towards its desired market position through effective marketing and communication; whilst avoiding common pitfalls. The course uses interactive learning; including a number of practical exercises to help you apply theory. A practical and pragmatic course that provides a balanced and substantial assessment of how strategy is designed; developed and applied in the management of a successful brand.
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London School of Business and Finance
The London School of Business and Finance is a private business school in the United Kingdom. LSBF attracts the most talented and ambitious candidates from more than 150 countries worldwide and works together with its corporate partners to develop programmes structured with an up-to-date and international perspective in mind.
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