CPD Courses

Customer and Marketing Strategy and Planning

Online Course School of Marketing London

About the CPD course

Create a strong Customer Strategy by crafting compelling propositions; tailored customer experiences; and effective communications that connect with target audiences; using the full marketing mix. This strategy is based on segmentation; targeting; and positioning principles; and incorporates up-to-date consumer insights and behaviours.

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School of Marketing London

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School of Marketing London

School of Marketing London

We exist to inspire a passion for marketing while creating extraordinary marketers in the process. We enable them to thrive through all stages of their careers. Our mission is fuelled by the fact that there are far less individuals considering a career in marketing, we are on a mission to inspire the younger generation to become our future marketing leaders. Furthermore, with the speed of change and the need for individuals to constantly upskill themselves, this has led to a significant skills gap in marketing space, which we are on a mission to solve. 

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